When considering an eCommerce strategy, businesses need to nail everything in their offering – communication, promotion, delivery and engagement. Our workshop aims to provide a holistic overview of how businesses can ensure their eCommerce strategy is developed to compete with advanced global offerings. It encompasses the questions and value propositions that businesses must answer in order to deliver in a highly competitive marketplace.

Our workshop will utilise broad industry examples and case studies in developing a digital strategy, while also allowing businesses to take the lessons and apply them to their own unique product and service.