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X-ORIGINAL-URL:https://loed.com.au
X-WR-CALDESC:Events for Logan Office of Economic Development
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DTSTART:20210101T000000
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DTSTART;TZID=Australia/Brisbane:20250122T150000
DTEND;TZID=Australia/Brisbane:20250122T160000
DTSTAMP:20250116T023636Z
CREATED:20250116T023636Z
LAST-MODIFIED:20250116T023636Z
UID:10000901-1737558000-1737561600@loed.com.au
SUMMARY:2025 Business Game Plan Workshop
DESCRIPTION:About the Event\nAre you ready to take your business to the next level in 2025?\nJoin me for an exclusive 1-hour online workshop designed to help small business owners like you craft a winning strategy for the year ahead. Whether you’re looking to scale\, refine your systems\, or increase profitability\, this workshop will give you the tools\, insights\, and clarity you need to create a clear and actionable game plan for growth.\nIn this hands-on session\, you’ll get: \n\nPractical 1-Hour Workshop: Learn how to map out your strategy for 2025 with actionable steps.\nDesign a 90-Day Game Plan Dashboard: A custom tool to track your progress and keep you on course.\nGrow Your Revenue: Learn how to find ‘missing revenue’ and/or profits in your business\nKPI Trackers & Business Health Checks: Stay focused on the metrics that matter most for business growth.\nDefine Your Unique Selling Proposition (USP): Stand out in a competitive market with a compelling brand promise.\nSystems & Procedures Playbooks: Streamline operations and set your team up for success.\nTeam Design Strategy: Learn how to build a high-performing team that supports your vision.\nMarketing & Sales Hacks: Practical tips and strategies to drive more leads\, sales\, and revenue.\n\nWho This is For:\nBusiness owners who need a clear road map and a practical strategy to accelerate their growth in 2025. If you’re ready to transform your vision into measurable success\, this workshop is for you.\nNormally $399 – but it’s FREE for Business Station subscribers!\nSpaces are limited\, so don’t wait—register now to secure your spot and make 2025 your best year yet!
URL:https://loed.com.au/events/2025-business-game-plan-workshop/
LOCATION:Online
CATEGORIES:Business Development,Business in the City of Logan,Networking
ATTACH;FMTTYPE=image/png:https://loed.com.au/wp-content/uploads/2025/01/2025-Business-Game-Plan-Workshop.png
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DTSTART;TZID=Australia/Brisbane:20230221T130000
DTEND;TZID=Australia/Brisbane:20230221T140000
DTSTAMP:20230118T010009Z
CREATED:20230118T005904Z
LAST-MODIFIED:20230118T010009Z
UID:10000552-1676984400-1676988000@loed.com.au
SUMMARY:Get Started with Google My Business
DESCRIPTION:Google My Business is an easy and sensational tool to control how your business is seen on Google. \nPLEASE NOTE: To register for this event you must be a business (0-19 employees) and provide your ABN. \nThis session will be recorded and sent to everyone who has registered. Register now! \nLevel: Beginner \nGoogle My Business is more important than ever! Your Google My Business profile differentiates you in Google and delivers quality traffic and new business. Setting up your Google My Business listing is one of the simplest and most effective ways of setting your business up to be found online. \nDuring this workshop\, we will look at what Google My Business is and how you need to set your profile up to ensure that you are maximising your presence in local search results. Whether you have an account already\, or you need to set one up\, Google My Business is an essential tool for all businesses who are wanting to be found in Google Search and Maps. \nIn this workshop\, you will learn: \n\nWhat all the profile sections mean\, and how they help your organic search engine rankings\nHow your customers use your GMB profile\nWhy Google reviews are important\, and how to leverage your profile to increase review numbers\nTo install the GMB app and use its exclusive features\nThis workshop is brought to you by Business Station and AusIndustry under the Digital Solutions Program.\n\nABOUT PRESENTER\nSeasoned marketer and entrepreneur with an affinity for tech and people. I like to work with people and implement structure to enable teams to be able to perform at their highest capacity\, with as little friction as possible from tech or processes. I believe that there’s always room for improvement. \nAfter an amazing decade of creating a solid career in IT working in 2 Fortune 500 companies\, I successfully transitioned into digital marketing in 2005 and never looked back. \nI have been honing my skills in driving and monetising traffic even before Twitter and Facebook existed\, expanding my knowledge on how content can influence consumer behaviour online\, and turning that into profitable affiliate campaigns for myself or my clients. \nStarting with SEO and Google Adwords way back in 2005\, I moved across all aspects of digital marketing\, from copywriting to link building\, user experience to split testing\, building websites\, selling websites\, building scalable marketing automation for clients and eventually successfully founding a 7 figure and a 6 figure digital agency. \nSince 2014 I’ve been obsessed with paid social media marketing\, working with hundreds of small and medium businesses\, coaches\, consultants and corporate clients to run their Facebook Ads\, lead generation\, and sales funnels and optimising their entire online presence to get better results across the board. \nAbout Digital Solutions – Australian Small Business Advisory Services\nThe Digital Solutions program is built to help small business owners develop their digital marketing skills\, from social media to building a better website\, making online sales\, creating Google and Facebook Ads\, and more. All with the advisory and guidance of experienced industry experts who keep you on the right track and help you learn with step-by-step support and check-ins. \nAt this event\, we’ll discuss how our program works and how we can help you to build a more resilient business. \nImportant – Participating businesses must be aware that this information will be provided to the Commonwealth Department of Industry\, Science\, Energy and Resources for program evaluation and reporting purposes; and businesses may be approached by a representative from the Department to complete a survey on the services provided.
URL:https://loed.com.au/events/get-started-with-google-my-business/
LOCATION:Online
CATEGORIES:Business Development,Small Business
ATTACH;FMTTYPE=image/webp:https://loed.com.au/wp-content/uploads/2022/05/How-to-Use-LinkedIn-for-Your-Small-Business-Marketing.webp
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BEGIN:VEVENT
DTSTART;TZID=Australia/Brisbane:20230214T130000
DTEND;TZID=Australia/Brisbane:20230214T140000
DTSTAMP:20230117T234732Z
CREATED:20230117T234732Z
LAST-MODIFIED:20230117T234732Z
UID:10000551-1676379600-1676383200@loed.com.au
SUMMARY:Get Started with Facebook Ads
DESCRIPTION:Facebook ads can be hard\, especially if you’re new to it all. \nPLEASE NOTE: To register for this event you must be a business (0-19 employees) and provide your ABN. \nThis session will be recorded and sent to everyone who has registered. Register now! \nLevel: Beginner \nFacebook ads can be hard\, especially if you’re new to it all and you don’t have the time to study. This is why a lot of business owners either pay someone to run their ads for them or they just don’t run ads at all – and miss out on a great marketing channel. \nIn this session\, I will show you how to start with Facebook Ads\, how the algorithm works\, what campaign structure is the best\, which objectives are best suited\, and how to get your Facebook Pixel to start tracking visitor data from your website. \nBy the end of it\, you should have a good understanding of Facebook Ads\, and you’ll be more empowered to make a decision on hiring someone to run ads for you\, or just do them yourself. \nThis workshop is brought to you by Business Station and AusIndustry under the Digital Solutions Program. \nABOUT PRESENTER\nSeasoned marketer and entrepreneur with an affinity for tech and people. I like to work with people and implement structure to enable teams to be able to perform at their highest capacity\, with as little friction as possible from tech or processes. I believe that there’s always room for improvement. \nAfter an amazing decade of creating a solid career in IT working in 2 Fortune 500 companies\, I successfully transitioned into digital marketing in 2005 and never looked back. \nI have been honing my skills in driving and monetising traffic even before Twitter and Facebook existed\, expanding my knowledge on how content can influence consumer behaviour online\, and turning that into profitable affiliate campaigns for myself or my clients. \nStarting with SEO and Google Adwords way back in 2005\, I moved across all aspects of digital marketing\, from copywriting to link building\, user experience to split testing\, building websites\, selling websites\, building scalable marketing automation for clients and eventually successfully founding a 7 figure and a 6 figure digital agency. \nSince 2014 I’ve been obsessed with paid social media marketing\, working with hundreds of small and medium businesses\, coaches\, consultants and corporate clients to run their Facebook Ads\, lead generation\, and sales funnels and optimising their entire online presence to get better results across the board. \nAbout Digital Solutions – Australian Small Business Advisory Services\nThe Digital Solutions program is built to help small business owners develop their digital marketing skills\, from social media to building a better website\, making online sales\, creating Google and Facebook Ads\, and more. All with the advisory and guidance of experienced industry experts who keep you on the right track and help you learn with step-by-step support and check-ins. \nAt this event\, we’ll discuss how our program works and how we can help you to build a more resilient business. \nImportant – Participating businesses must be aware that this information will be provided to the Commonwealth Department of Industry\, Science\, Energy and Resources for program evaluation and reporting purposes; and businesses may be approached by a representative from the Department to complete a survey on the services provided.
URL:https://loed.com.au/events/get-started-with-facebook-ads/
LOCATION:Online
CATEGORIES:Business Development,Small Business
ATTACH;FMTTYPE=image/webp:https://loed.com.au/wp-content/uploads/2022/05/How-to-Use-LinkedIn-for-Your-Small-Business-Marketing.webp
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BEGIN:VEVENT
DTSTART;TZID=Australia/Brisbane:20230208T120000
DTEND;TZID=Australia/Brisbane:20230208T130000
DTSTAMP:20230118T005348Z
CREATED:20230117T233307Z
LAST-MODIFIED:20230118T005348Z
UID:10000550-1675857600-1675861200@loed.com.au
SUMMARY:Instagram Reels & Stories
DESCRIPTION:Learn about unlocking the power of Instagram stories and reels\, with tips on how to create content to make your business stand out online. \nPLEASE NOTE: To register for this event you must be a business (0-19 employees) and provide your ABN. \nThis session will be recorded and sent to everyone who has registered. Register now! \nLevel: Beginner \nThis interactive workshop explores the latest features of Instagram for Business\, including reels and stories\, with tips on how to successfully implement them in your Instagram marketing strategy to grow your brand’s reach and visibility. \nKasia will also be sharing her top tips and tricks for creating lasting connections and making the newest trends work in your favour on Instagram. \nThis workshop is brought to you by Business Station and AusIndustry under the Digital Solutions Program. \nABOUT PRESENTER\nKasia McNaught is a passionate digital marketing and communications consultant with over 15 years of experience working with businesses across digital\, traditional and outdoor media. \nKasia is a proud small business owner and founded McNaught Media in 2016\, a boutique digital marketing consultancy specialising in social media marketing\, content creation and public relations. \nShe has consulted with hundreds of business owners to help them improve their online presence through organic and paid marketing strategies. \nQualifications: Bachelor of Arts\, UWA 2006 \n  \nAbout Digital Solutions – Australian Small Business Advisory Services\nThe Digital Solutions program is built to help small business owners develop their digital marketing skills\, from social media to building a better website\, making online sales\, creating Google and Facebook Ads\, and more. All with the advisory and guidance of experienced industry experts who keep you on the right track and help you learn with step-by-step support and check-ins. \nAt this event\, we’ll discuss how our program works and how we can help you to build a more resilient business. \nImportant – Participating businesses must be aware that this information will be provided to the Commonwealth Department of Industry\, Science\, Energy and Resources for program evaluation and reporting purposes; and businesses may be approached by a representative from the Department to complete a survey on the services provided.
URL:https://loed.com.au/events/instagram-reels-stories/
LOCATION:Online
CATEGORIES:Business Development,Small Business
ATTACH;FMTTYPE=image/webp:https://loed.com.au/wp-content/uploads/2022/05/How-to-Use-LinkedIn-for-Your-Small-Business-Marketing.webp
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BEGIN:VEVENT
DTSTART;TZID=Australia/Brisbane:20221027T100000
DTEND;TZID=Australia/Brisbane:20221027T110000
DTSTAMP:20220929T004158Z
CREATED:20220929T004158Z
LAST-MODIFIED:20220929T004158Z
UID:10000615-1666864800-1666868400@loed.com.au
SUMMARY:November Monthly Content Planning Class
DESCRIPTION:Do you sit at your computer each morning struggling to write posts for your social media? \nThe thing is\, you are struggling because you lack a plan and I would love to help you create this. \nIn this 1 hour webinar\, we will map out your content plan for the upcoming month so you have loads of ideas and inspiration to help you show up with ease and confidence. \nThis workshop is brought to you by Business Station and AusIndustry under the Digital Solutions Program. \nABOUT PRESENTER\nSarah Thomson has worked as an advisor with Business Station for over 3 years and in that time\, she has worked with thousands of small business owners to help them increase their confidence in digital marketing. \nShe has worked in her own business\, Online Social Butterfly since 2011 and prior to that she worked in corporate marketing and communications for 15 years. \nAs well as extensive experience in marketing\, she also has the following qualifications: \n\nBachelor of Commerce (Marketing)\nPost-Graduate Diploma in Business Management\nMaster in Communication Management\n\nSarah is a highly sought-after trainer and advisor offering friendly and supportive coaching. \n\nPLEASE NOTE: To register for this event you must be a business (0-19 employees) and provide your ABN. \nThis session will be recorded and sent to everyone who has registered. Register now!
URL:https://loed.com.au/events/november-monthly-content-planning-class/
LOCATION:Online
CATEGORIES:Business Development,Small Business
ATTACH;FMTTYPE=image/webp:https://loed.com.au/wp-content/uploads/2022/05/How-to-Use-LinkedIn-for-Your-Small-Business-Marketing.webp
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BEGIN:VEVENT
DTSTART;TZID=Australia/Brisbane:20220728T103000
DTEND;TZID=Australia/Brisbane:20220728T113000
DTSTAMP:20220621T034155Z
CREATED:20220621T034155Z
LAST-MODIFIED:20220621T034155Z
UID:10000597-1659004200-1659007800@loed.com.au
SUMMARY:Build your own free eCommerce website in under an hour
DESCRIPTION:It may sound too good to be true. But there is a way for you to build your own online store with a domain name at no cost. \n\n\nAbout this event\n\n\n\nPLEASE NOTE: To register for this event you must be a business (0-19 employees)  and provide your ABN. \nThis session will be recorded and sent to everyone who has registered. Register now! \nLevel: Beginner \nScared of Shopify? Woozy after checking out WooCommerce? Baffled by BigCommerce? Have no idea how to make an online store that won’t end up costing you thousands of dollars to build. \nHow about a free eCommerce website that you can build and sell\, within an hour? \nSounds too good to be true – but this is exactly what you can do with BigCartel\, the simplest online store you can build yourself. \nIn this quick class you will learn: \n\nHow to set up a BigCartel account\nHow to start loading up your products (and understand the limits and how to work around them)\nHow to choose a design and personalise it\nHow to connect a payment provider like Stripe or Paypal\nHow to go live and start promoting your store\n\nThis workshop is brought to you by Business Station and AusIndustry under the Digital Solutions Program. \n  \nABOUT PRESENTER \nDante St James is one of Australia’s most accredited and recognised digital skills trainers\, having started coding his own games on a Commodore 64 in 1985\, to building websites in 1996 and having worked in media\, marketing and technology since then. Having seen the rise of the web\, web 2.0\, social media and now the beginnings of the metaverse\, Dante has maintained a place at the forefront of technology for nearly four decades. \nNow based in the Northern Territory\, Dante has been recognised as a finalist for three years running in the NT Digital Excellence Awards\, has been selected as one of five accredited trainers for Meta (Facebook) Australia\, and holds training contracts for Google’s Digital Springboard program and working with the Australian Government’s Digital Solutions and Entrepreneurship Facilitators programs. \nDante has accumulated 107 certifications in various technologies and business skills\, which he sees as vital for the operation of his training and marketing agency\, Clickstarter\, and the growth of his mobile and NBN reseller business\, Cellular One. In 2022\, Dante launched StartUp Territory\, a pre-accelerator program for new businesses and the Marketing Institute of the Northern Territory.
URL:https://loed.com.au/events/build-your-own-free-ecommerce-website-in-under-an-hour/
LOCATION:Online
CATEGORIES:Business Development,Small Business
ATTACH;FMTTYPE=image/jpeg:https://loed.com.au/wp-content/uploads/2022/03/https___cdn.evbuc_.com_images_243889239_230608140735_1_original.jpg
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BEGIN:VEVENT
DTSTART;TZID=Australia/Brisbane:20220721T150000
DTEND;TZID=Australia/Brisbane:20220721T170000
DTSTAMP:20220621T033746Z
CREATED:20220621T033746Z
LAST-MODIFIED:20220621T033746Z
UID:10000596-1658415600-1658422800@loed.com.au
SUMMARY:Get Found on Google – SEO for Beginners
DESCRIPTION:Learn the Basics of SEO – Easy DIY Website Marketing \n\n\nAbout this event\n\n\n\nPLEASE NOTE: To register for this event you must be a business (0-19 employees)  and provide your ABN. \nThis session will be recorded and sent to everyone who has registered. Register now! \nLevel : Beginner \nYou’ll learn how to do the essential SEO on your website so your business gets found on Search Engines. \nYou’ll learn: \n\nHow to create an SEO friendly website\nHow to write SEO-optimised content\, titles\, descriptions\, and internal links\nAbout local SEO and how to use it to find local customers.\nWhich Tools to use (free)\nHow to get started with our SEO Action Plan\n\nThis workshop is brought to you by Business Station and AusIndustry under the Digital Solutions Program. \n  \nABOUT PRESENTER \nRicky has a background in technology marketing and business development and has been a digital consultant for the last 10+ years. He specialises in Digital Marketing for small businesses\, particularly eCommerce businesses\, and he possesses excellent technical WordPress\, Woocommerce\, Shopify\, and Digital skills. He is Google certified\, a Shopify Partner\, and enjoys assisting his clients to become successful online.
URL:https://loed.com.au/events/get-found-on-google-seo-for-beginners/
LOCATION:Online
CATEGORIES:Business Development,Small Business
ATTACH;FMTTYPE=image/webp:https://loed.com.au/wp-content/uploads/2022/06/Get-found-on-google_SEO-for-beginners.webp
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